EMITT – Eastern Mediterranean International Tourism and Travel Fair, which is among the five largest tourism fairs in the world, will take place at TÜYAP Fair and Congress Center between 12-15 April 2023.
Organized by ICA Events in partnership with TÜROFED and TTYD, the 26th Eastern Mediterranean International Tourism and Travel Fair – EMITT continues to shape the industry with useful content and collaborations that create value for all participants.
Having achieved great success by hosting 33,595 visitors from 110 countries last year, EMITT is preparing to host a record level of foreign visitors and tourism professionals this year as one of the most important meeting points of the tourism industry.
With the corporate sponsorship of the TR Ministry of Culture and Tourism, the TR Istanbul Governor's Office, Istanbul Metropolitan Municipality and Turkish Airlines and support from KOSGEB, the fair contributes to the promotion of the country, the development and acceleration of the tourism sector, and plays a major role in the adoption of the holiday concept and early reservation advantages in our country. Emphasizing the importance of EMITT, which directs tourism and contributes directly to the promotion of Turkey, together with the experienced staff of ICA Events, EMITT Fair Director Hacer Aydın said, “EMITT is a sectoral school for both participants and consumers. We are proud to bring the industry together at EMITT for the 26th time. As every year, we will lead the industry with useful content and collaborations that will create value for all participants this year. Last year, our fair provided a business volume of more than 400 million Euros to the exhibitors and visitors in the fair area, with the cooperation and sales agreements that it laid the groundwork for. This year, we aim to increase the business volume to 500 million Euros compared to the previous year.”
The stars of the EMITT Fair, where natural beauties, historical and cultural values, and local flavors will meet with thousands of local and foreign participants, will be the branding destinations of Anatolia. Many metropolitan cities from our country such as Balıkesir, Edirne, Antalya, Konya, Diyarbakır, Mardin and Şanlıurfa and municipalities with tourism brands such as Kuşadası, Didim, Edremit, Urla and Bodrum will be represented at EMITT. In addition to municipalities, important companies such as Gezinomi, Elite World Hotels, Odamax, Hotelrunner and Jolly Tur will take part in the fair. Nearly 600 participants from nearly 30 countries from Latin America to the Far East will come to Istanbul to showcase its tourism potential. The countries will present their geographical features, historical and cultural elements and dishes in the stands they will set up, and will provide Istanbulites with a colorful fair experience.
On the other hand, the events at EMITT will play a guiding role for sustainable tourism investments and projects by presenting a realistic vision of the future to the sector, as well as creating many cooperation opportunities.
Within the scope of EMITT 2023 Events Programme, 2023 Tourism Forecasts, Sustainable and Responsible Tourism, Health Tourism Plan in Export Strategy, EkoAgro-Gastro Tourism, the Rising Powers of the Industry, Influencer Strategies that Move Destinations Beyond Cliches, Tips for Building Relationships with Your Target Audience, Metaverse; Experience Expanding Tourism Resources, Travel Technologies for Vacation Designers and Planners, Different Destination Discoveries; Italy, TRNC, Brazil, Russia and Maldives, Travel Technology Map of Travelers, Entrepreneur Ecosystem in Travel Technologies, How Travel Tech Facilitates the Business Conduct of Tourism Industry Stakeholders will be the topics.